Wednesday, August 19, 2015 - 15:30

 The Eden Project yesterday (August 18) welcomed a group of cyclists travelling around Great Britain in an epic endurance challenge.

The Countrywide Great Tour – a 64-day, 6,800-kilometre event - started from Holyhead, north Wales, on Saturday July 4, the day the Tour de France started, and then headed north to the coast of Scotland.

Cyclists are covering 100 kilometres a day and raising funds and awareness for charities across the UK.

The tour is due to head to Falmouth this afternoon (August 19).

The event is due to finish on Saturday September 5, the eve of the Aviva Tour of Britain’s Grand Depart from Anglesey.

Gordon Seabright, Director of the Eden Project, said: “It was great to welcome the Countrywide Great Tour to Eden and we applaud the cyclists who have undertaken this epic ride around the country. We wish them all the best for their journey to Falmouth and beyond!

"Eden is proud to play a big part in the exciting Cornish cycling scene. As well as being a venue for the Countrywide Great Tour, we also host the annual Eden Classic sportive, a mass-participation ride taking in some of Cornwall's most spectacular coastline.”

The Countrywide Great Tour is being put on in tandem with CTC, the national cycling charity, who are the experts in helping and supporting thousands of everyday cyclists to realise the joys and benefits of cycling. CTC are supporting the riders with trained ride leaders, insurance and membership package.

“CTC has been helping cyclists ride for leisure and pleasure for over 137 years and is proud to be part of such a stunning cycling event. We want as many people as possible to join us and have a fun and enjoyable time exploring the fantastic riding the coastline of Britain has to offer,” said CTC Chief Executive Officer Paul Tuohy.

The Countrywide Great Touris working closely with a number of charities using it as a fundraising and awareness platform. These include Leukaemia & Lymphoma Research; Anthony Nolan; Macmillan; and Alzheimer’s Society.

Commenting on the tour, Hugh Roberts, Chief Executive of organisers SweetSpot Group, who personally completed the Great Tour route in 2010, said: “The Countrywide Great Tour is a fantastic challenge. We want to stimulate cycle tourism by creating and formalising a route that circumnavigates Britain’s fantastic coastline, drawing attention to all of the attractions it has to offer.

“We hope to firmly establish the Countrywide Great Tour as an annual event, providing a platform for charitable fundraising and promoting cycling in each of the communities it touches around the coast.”

Working with partners Ordnance Survey, each day of the Countrywide Great Tour is mapped and shared using Ordnance Survey products. A ‘club’ will also be created for riders who have completed the entire circumnavigation, whether in one go, or over a prolonged period.

The Countrywide Great Tour is supported by Countrywide, the UK’s largest and most successful estate agency and property services group.

Commenting on Countrywide’s involvement in The Great Tour, Alison Platt, Chief Executive Officer of Countrywide PLC said: "We are thrilled to support The Great Tour as lead sponsor and are very pleased to strengthen our involvement in supporting the local communities all along the route.

“We were particularly struck by the opportunity to develop extensive charitable support and as a national organisation thought that we could support the Great Tour around the entire country"

For more information about the Countrywide Great Tour, please visit to find out about all 64-legs of this epic challenge.